New Orleans, Louisiana · New Orleans–Metairie metro
Direct mail postcards in New Orleans, LA
New Orleans postcards to every household on a route or to your list, from Mid-City to Metairie and the Northshore, up to 60% less than big online printers.
- 370,000 residents in the city
- ZIP codes 701
- Entered through the New Orleans Processing & Distribution Center
- Marketing Mail 3–5 days locally
New Orleans is a city of about 370,000 people, with ZIP codes 701 covering Orleans Parish, at the center of a metro of 1.3 million that includes Metairie and Kenner in Jefferson Parish (700), Chalmette in St. Bernard Parish, and the Northshore towns of Mandeville, Covington and Slidell in St. Tammany Parish (704). The city's housing is shotguns, Creole cottages and raised homes on dense residential routes in Uptown, Mid-City, the Bywater, Gentilly and Lakeview; Metairie and Kenner are postwar suburbs on large routes; and the Northshore is the affluent growth market across the lake.
New Orleans businesses mail a market built around the house and the weather: roofing, air conditioning, plumbing, termite and pest control, foundation and elevation companies mail the homeowners on their lists; insurance agencies mail before and after hurricane season; real estate teams farm Uptown, Lakeview and the Northshore; restaurants, po-boy shops and caterers saturate their neighborhoods; and the hospitals, universities, festivals and tourism businesses mail their communities.
Who mails in New Orleans?
Roofing and restoration companies; air conditioning, plumbing, termite and pest control, foundation and shoring, generator and window companies; real estate agents and teams; restaurants and caterers mailing the blocks around them; dental, orthodontic and medical practices; insurance agencies and public adjusters; churches, Catholic schools (a very large category here) and nonprofits; auto dealers along Veterans Boulevard and the Westbank Expressway; and the hospitality, port and energy employers of the region.
City, Jefferson and the Northshore
Uptown, the Garden District and Lakeview are farmed by agents mailing their own lists by value; Mid-City, Gentilly, the Bywater and Algiers are dense routes suited to saturation mail. Metairie and Kenner are large suburban routes with steady homeowner demand for services. Mandeville, Covington and Madisonville on the Northshore carry the metro's highest new-construction values; Slidell to the east mails as a suburb. Chalmette and St. Bernard mail with the city.
Hurricane and termite seasons
Through hurricane season, June to November, roofers, restoration contractors, adjusters and insurance agencies here mail before, during and after the storms, and a post-storm card goes out on the first mail date any of our three print partners can give the four parishes. Termite offers come earlier in the year, in March and April.
Neighborhoods and suburbs we mail around New Orleans
- Uptown
- Garden District
- Lakeview
- Mid-City
- Bywater
- Algiers
- Gentilly
- Metairie
- Kenner
- Harahan
- Mandeville
- Covington
- Slidell
- Chalmette
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Answers
Direct mail in New Orleans: questions people ask
How much does direct mail cost in New Orleans?
No flat New Orleans rate exists; the price is set per job, once the parishes, the routes and the quantity are known. Most of the difference comes from the housing. The city's shotguns and Creole cottages sit on dense routes in Uptown, Mid-City and Gentilly, while postwar Metairie and Kenner spread out over large ones, and reaching the Northshore brings in St. Tammany Parish too.
Can you mail Metairie and the Northshore with New Orleans?
Yes. With Orleans, Jefferson, St. Tammany and St. Bernard Parishes in one mailing, Metairie, Kenner, Chalmette and the Northshore towns of Mandeville, Covington and Slidell all go with the city.
Do you mail hurricane-response postcards in Louisiana?
Yes, in all four parishes. Once a storm has passed, name the ZIP codes that took damage and the mailing goes to them. For speed it goes First-Class, typically one to three business days against Marketing Mail's three to five.
When should a termite company mail in New Orleans?
In March and April, around swarm season; that's when termite offers go out across the metro. Termite and pest control companies mail homeowners from the shotguns and raised homes of Uptown and Gentilly to the postwar suburbs of Metairie and Kenner, either saturating the routes or working from their own customer lists.
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