Las Vegas, Nevada · Las Vegas–Henderson–North Las Vegas metro
Direct mail postcards in Las Vegas, NV
Direct mail postcards for Las Vegas, Henderson, North Las Vegas, Summerlin and Clark County, printed and mailed for up to 60% less than the big online printers, with saturation drops on the master-planned routes.
- 660,000 residents in the city
- ZIP codes 889–891
- Entered through the Las Vegas Processing & Distribution Center
- Marketing Mail 3–5 days locally
Las Vegas is a city of about 660,000 people at the center of a Clark County metro of 2.3 million, with ZIP codes 889 through 891 covering the valley. Outside the Strip and downtown, the metro is single-family subdivisions and master-planned communities (Summerlin, Green Valley, Anthem, Southern Highlands, Mountain's Edge, Inspirada, Aliante) laid out on a grid with carrier routes of 500 to 1,000 homes, which makes it one of the most efficient saturation and farming markets in the country. It is also one of the fastest-turning: the valley has been a top destination for movers from California for a decade.
Las Vegas businesses mail the residents, not the tourists. Real estate teams farm Summerlin and Henderson; air conditioning, pool, solar, landscaping and pest control companies mail the homeowners they serve in a climate that runs equipment hard; restaurants and locals casinos saturate the neighborhoods near them; dental, medical and cosmetic practices mail by household; and the 55-plus communities from Sun City Summerlin to Anthem are mailed by Medicare plans, senior services and everything a retiree buys.
Who mails in Las Vegas?
Air conditioning companies above all, then pool service and builders, solar, roofing, landscaping and irrigation, pest control and window companies; real estate agents and teams; locals casinos, restaurants and entertainment mailing nearby routes and their own player-club lists; dental, orthodontic, dermatology and med spa practices; auto dealers along Sahara and the 215; churches, private schools and nonprofits; and the Medicare plans and senior services that mail the retirement communities.
Summerlin, Henderson and the north
Summerlin in the west and Henderson (Green Valley, Anthem, Inspirada) in the southeast carry the highest home values and most of the farming; their master-planned routes are large and uniform. Southern Highlands, Mountain's Edge and Enterprise in the southwest are newer and full of new movers. North Las Vegas, Centennial Hills and Aliante mail as suburbs; Spring Valley and the central valley take bilingual cards route by route.
Timing
Air conditioning offers mail in March and April, pool service in April, and the retirement communities are mailed heavily during the Medicare enrollment period in October. Movers arrive in volume all year.
Neighborhoods and suburbs we mail around Las Vegas
- Summerlin
- Henderson
- Green Valley
- Anthem
- Southern Highlands
- Spring Valley
- Centennial Hills
- North Las Vegas
- Aliante
- Mountain's Edge
- Enterprise
- Boulder City
- Sun City Summerlin
- Inspirada
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Answers
Direct mail in Las Vegas: questions people ask
How much does direct mail cost in Las Vegas?
Las Vegas work is priced per job, and nothing's posted. Route size is what moves it: carrier routes in Summerlin, Inspirada or Mountain's Edge run 500 to 1,000 homes each, so a 5,000-card drop may be only five to ten routes. Of the three national printers we partner with, the one with the soonest mail date into southern Nevada usually takes the job.
How do Las Vegas businesses reach people who just moved from California?
Mostly by saturating the newer communities where they land. Southern Highlands, Mountain's Edge and Enterprise are full of recent arrivals, and a card to every household on those routes finds them without anyone having to sort out who moved from where.
Do you mail Henderson and Summerlin with Las Vegas?
Yes. Summerlin out west and Henderson to the southeast are the valley's top farming areas, and they go in the same drop as the rest of Clark County, all the way out to Boulder City.
When do Medicare plans mail the Las Vegas retirement communities?
October, during the Medicare enrollment period. That's the month the valley's 55-plus communities, from Sun City Summerlin to Anthem, are mailed hardest by Medicare plans and senior services. They don't go quiet after that, either, because the rest of the year those households are mailed by everything else a retiree buys.
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