Minneapolis, Minnesota · Minneapolis–St. Paul–Bloomington metro
Direct mail postcards in Minneapolis, MN
Postcards for Minneapolis and St. Paul, saturation or to your own list, from Northeast bungalows to Edina and Wayzata, up to 60% less than big online printers.
- 430,000 residents in the city
- ZIP codes 554
- Entered through the Minneapolis Processing & Distribution Center
- Marketing Mail 3–5 days locally
Minneapolis is a city of about 430,000 people, with ZIP codes 554 covering the city and 553 and 554 the western suburbs, at the center of the Twin Cities metro of 3.7 million that includes St. Paul (551), the affluent lake suburbs of Edina, Minnetonka and Wayzata, and the growing suburbs of Plymouth, Maple Grove, Eden Prairie, Woodbury and Lakeville. The city is single-family bungalows and Tudors on dense residential routes (Linden Hills, Kenwood, Longfellow, Northeast) with apartment districts in Uptown, the North Loop and downtown; the suburbs are single-family on large routes with some of the highest household incomes in the Midwest.
The Twin Cities mail through the Fortune 500 headquarters, medical device companies and health systems that mail consumers nationally from here; through real estate teams farming the lake neighborhoods and the western suburbs; through home services companies serving a housing stock that faces the hardest winters of any large metro; and through the restaurants, dental practices, private schools, churches and nonprofits that mail both cities and every suburb.
Who mails in Minneapolis?
Heating and insulation companies (the furnace is the fall mailing), roofing (ice dams and hail), siding, windows, basement waterproofing and plumbing; snow removal and landscaping; real estate agents and teams; restaurants and breweries saturating their own neighborhoods; dental, orthodontic and medical practices; the health systems, medical device and retail employers; private schools, churches and nonprofits; and auto dealers along I-494 and Highway 100.
Lakes, suburbs and St. Paul
Linden Hills, Kenwood, Lowry Hill and the lake neighborhoods are farmed by agents; Edina, Minnetonka, Wayzata and Orono carry the metro's highest home values. Plymouth, Maple Grove, Eden Prairie and Woodbury are growth suburbs with steady new movers. Northeast, Longfellow and South Minneapolis are dense routes where saturation mail pays. St. Paul (Highland Park, Mac-Groveland, Summit Hill) mails with Minneapolis in one Twin Cities campaign.
Seasons and delivery
September is furnace month, when heating and insulation offers go out. Roofing, gutters and snow removal follow in October, tax preparers mail in January, and April brings landscaping, air conditioning and a second round of roofing after the winter. Summer is moving season. Twin Cities mail is processed at two facilities, one in Minneapolis and one in St. Paul.
Neighborhoods and suburbs we mail around Minneapolis
- Uptown
- Linden Hills
- Northeast
- North Loop
- Kenwood
- Edina
- Minnetonka
- Wayzata
- Plymouth
- Eden Prairie
- Bloomington
- St. Paul
- Woodbury
- Maple Grove
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Answers
Direct mail in Minneapolis: questions people ask
How much does direct mail cost in Minneapolis?
No posted price: it's quoted per job, because a Minneapolis mailing can be anything from a run of Northeast routes to six counties. Size is the first thing that moves it. The second is where the homes are: Longfellow and Northeast pack bungalows onto dense carrier routes, while Plymouth and Maple Grove spread single-family homes over large ones.
Can you mail St. Paul and the suburbs with Minneapolis?
Yes. One Twin Cities mailing can take in St. Paul's Highland Park, Mac-Groveland and Summit Hill along with Minneapolis, and it can reach across Hennepin, Ramsey, Dakota, Anoka, Washington and Scott Counties.
How long does mail take in the Twin Cities?
Marketing Mail usually takes three to five business days to reach Twin Cities addresses and First-Class one to three, whether it's entered in Minneapolis or in St. Paul. Before that clock starts, the cards have to print and enter the mail, and the day that happens is set by the next open mail date at whichever of our three print partners takes the job.
Does saturation mail pay off in Northeast and Longfellow?
It does when most households on the street could be your customers. The routes in Northeast, Longfellow and South Minneapolis are dense and residential, so one drop covers a lot of homes close together. The lake neighborhoods are different: agents farm Linden Hills, Kenwood and Lowry Hill from their own lists, and in Edina and Wayzata home values are the metro's highest.
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